History of Durex

Durex has made a lot of history over the past 80 years.

Example of timeline template: http://www.destop.fr/l-histoire-de-destop/

1915

Founded

The London Rubber Company was founded by LA Jackson, selling imported condoms and barber shop suppliest.

1929

Registered

The London Rubber Company (LRC) registers Durex brand

1950

First Condom Release

Durex release its first lubricated condom

1970

Advertising

Durex is the world's first condom brand to advertise in many countries

1995
1996

Website Launch!

Durex is the first condom brand to launch a website. Now we have 42 different sites for the countries we market in. Find your market at www.durex.com

2001

Launch of Pleasuremax Condoms

Durex introduces Pleasuremax®: The ultimate pleasure condom for both partners, making Durex the first condom brand to market a condom that combines ribbed and dotted textures with shape, to maximize simulation for both partners

2003

Lubricants Range Launched

Durex launches an exciting range of Play® lubricants

2009

Happy Birthday!

Durex turns 80!

2010

Durex bought by RB

Durex is bought by Reckitt Benckiser